Minfo - South Melbourne, Australia

Minfo enables brands to digitise the advertisements they run in traditional broadcast and print mediums; on the consumer side, it allows members of the public to use their mobile device to interact in real time with Minfoenabled advertisements. According to Minfo founder, Roland Storti, Minfo ‘closes the loop’ on the consumer experience making it easy for people to interact with brands in real time, whether it’s to take ad